BY: Sandra Ani
- We want to grow local brands, address buyer’s painpoints, says Co-Founder
Kaiglo Stores Limited has launched operations with a promise to offer Nigerians a different e-commerce experience.
Kaiglo is a marketplace that seeks to bring consumer’s favorite market closer to them through online trading, and to help entrepreneurs build brand recognition. It launched its operations in Lagos.
Speaking at Kaiglo’s launch on Wednesday, June 12, 2019, the Co-Founder and Chief Executive Officer, Victor Chukwuebuka Eze, said that kaiglo is an online marketplace with a unique proposition for fashion entrepreneurs and market traders, Kaiglo aims to grow local brands and bring people’s favorite market closer to them no matter the location.
“As you may have observed from our site which went live today, we have a market section and a section for promoting local brands.
“Our mission is to connect traders with credible portfolio and gifted entrepreneurs alike to our online marketplace and help them win a wider and loyal customer following from the comfort of their workplace”, Eze said.
The CEO further disclosed that Kaiglo is poised to become the most reputable and credible platform to provide its users with affordable and authentic goods online, while giving its sellers the avenue to be transparent in their trade.
“There are some painpoints that buyers have complained about overtime. We are here to address these challenges to the best of our capabilities. For instance, Kaiglo wants to create an online market hub were several individuals can trade and engage in business activities.
“We also have the objective to develop a wide range of delivery network system across Nigeria that is built on efficiency, speed and customer values. You are aware that logistics is one of the issues that e-Commerce platforms face in Nigeria. We are going to be different.
Explaining how they want to achieve efficient delivery network, the Co-Founder said, “Kaiglo only sees through the purchasing process between sellers and buyers, but orders gets delivered to the buyer without Kaiglo actually handling the physical product as we have several registered delivery service agents all networked into a single system to see through an effective and convenient means of order delivery. This business model helps reduces the risk that might be encountered during shipping of an order, it quickens delivery time, and it is cost effective.
Mr. Eze also said ‘Store Hyperlink Sharing’ feature of Kaiglo, thus: “Kaiglo allows its sellers share their store unique hyperlink or the URL generated when their store was created on various media advertisement channels.
“As a seller, you can even share the hyperlink of a particular product available for sale on their social media handles (Facebook, Twitter, Instagram etc.)”, he added.