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Life Beer progress booster season four to boost SMEs in South East

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By Nmerichukwu Igweamaka

Life Continental Lager Beer, No.1 beer brand in Nigeria, made in Igbo land by Nigerian Breweries Plc, has finalised plans to boost the entrepreneurial spirit of Igbo men and women across the south east states of Nigeria as the brand unveiled the 2018 edition of its famous Life Beer Progress Booster in Enugu, Enugu State capital on August 26, 2018.

The initiative, which is designed to promote small and medium-scale enterprises (SMEs), is targeted across the South-eastern states of Abia, Anambra, Enugu, Ebonyi, Imo, Delta and Rivers where the brand holds sway as market leader.

Unveiling the initiative- the fourth edition in its series, the Portfolio Manager, Mainstream Lager and Stout Brands, Emmanuel Agu said, “Life Progress Booster promotion is a celebration of the essential Igbo spirit of industry, will to succeed, enterprise and passion in the world of business. This project is, no doubt, a reinforcement of the heritage embedded in the Life Continental Lager Beer, its essence, connection and affinity with the people, and culture/lifestyle of South Easterners”.

Agu further explained that like its previous editions, consumers and interested participants need to currently be operating a simple, viable, not necessarily outlandish business that he/she desires to take to the next level of success.

Interested participants only need to drop their business proposals at designated outlets or visit life-nigeria.com to send in their entries. Shortlisted candidates will proceed to pitch their existing businesses to a team of business experts. Successful candidates across the catchment zone will be given a grant to support their businesses.

GrassRoots.ng is on a critical mission; to objectively and honestly represent the voice of ‘grassrooters’ in International, Federal, State and Local Government fora; heralding the achievements of political and other leaders and investors alike, without discrimination. This daily, digital news publication platform serves as the leading source of up-to-date information on how people and events reflect on the global community. The pragmatic articles reflect on the life of the community people, covering news/current affairs, business, technology, culture and fashion, entertainment, sports, State, National and International issues that directly impact the locals.

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Remembering Iyalode of Yorubaland

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By Dimeji Kayode-Adedeji

By Dimeji Kayode-Adedeji

Precisely 365 days today at about 6. 45am, a telephone call I first received came from the home of Alaba Oluwaseun Lawson.

My heart skipped…and listening to the voice from other end of the phone, It was sad news… Mama has gone to the Lord.

Honestly, I was immediately confused and still on my Jalamia, (Pyjamas) I drove straight to her private residence at Quarry Road in Abeokuta. Reality dawned on me on arrival and I couldn’t hold back tears which rolled down my face and I became speechless.

It was a Saturday I used to appear on live radio program on fresh F.M between 9-11am. When I regained my consciousness, I put a call across to management of the station, that I can’t make it because I was bereaved. As I was still trying to comport myself and further regain my strength as a man, there were torrential phone calls from my colleagues in the pen profession, knowing that I was her media adviser, trying to confirm authenticity of the sad news.

 I had no choice I had to issue a press statement early enough to avoid speculations and wrong news dissemination. I must confess in my career as journalist of over three decades that was my first time I will be writing a press statement on a demise of any individual.

 I must again openly say this, late Iyalode Alaba Lawson, Iyalode of Yorubaland, I knew for over 30 years was my great benefactor and I will continue to appreciate her even in death. She was there for me all time, a reliable mother, a sister and aunty from another womb.

 I have no regret knowing her, if there is opportunity to keep relationship in heaven, I will keep that relationship with Alaba Oluwaseun Lawson (Omo Jiboku Tanatana). Its exactly a year today you left this sinful world to rest in the arms of the Lord. The legacies you left behind speak volume. I pray you continue to rest in perfect peace. Adieu

Prince Dimeji Kayode-Adedeji is founder of Penpushing Media and Media Adviser to late Iyalode of Yorubland, Iyalode Alaba Lawson

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Why I’m Not Ready For Kids – Singer Burna Boy Reveals

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Grammy Award-winning singer Damini Ebunoluwa Ogulu, popularly known as Burna Boy, has revealed why he is not yet ready to have children.

He made this known during an Instagram live session on his page on Wednesday.

Burna Boy claimed that his desire to provide the same level of love and dedication his parents gave him is the reason why he is not having kids.

Explaining further, Burna Boy said, “Why haven’t I had kids yet? Bro, it’s because I don’t want to have kids. Like, have you seen my operation? Have you seen my mom the way she loves me? Have you seen my dad the way he loves me?

“Bro, I know I can’t give that to anyone right now with the life I live. So until I am settled and can be there for my children every day, every minute of every day, I am not having any kids.”

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Men Of The Lagos State Police Command Have Arrested Singer Portable

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The singer was arrested or rather dramatically dragged into the police van while he was trying to run away from the arrest on May 14 following a petition from a car dealer.

Portable being dragged into the van by the police

Portable allegedly purchased a G-Wagon worth N27 million from the car dealer, made a down payment and took the vehicle away with the promise to pay the balance.

After waiting for a while without any word concerning his balance, the dealer reached out to the singer who claimed the car he purchased had faults. The dealer then asked the singer to return the car or pay the balance but Portable allegedly refused.

Following a petition from the dealer, the police moved in and arrested the singer who is currently in their custody.

When contacted, the spokesperson of the Lagos state police command, SP Benjamin Hundeyin confirmed the arrest of the singer.

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