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YouTube week begins in Lagos

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  • Local Creators presented with Gold and Silver Play Buttons

BY: Nmerichukwu Igweamaka

YouTube Nigeria kicked off a whole week of activities, content premieres, and fan meet and greets in Lagos yesterday with the award of a number of Gold and Silver Play Buttons to local YouTube Creators.

Gold Play Buttons are awarded to channels which have reached the one million subscriber mark, and Silver to those which have garnered 100,000 subscribers.

Monday, D’banj picked up a Silver Play Button in recognition of achieving 100,000 subscriptions to his YouTube channel, while Neptune3 Studios, 2Baba Idibia, Teni and Adekunle Gold will be receiving similar awards during the course of the week. Flavour, whose channel has crossed the one million subscriber mark, will be picking up a Gold Play Button during the week.

The Play Buttons were presented at a media event in Lagos, where Addy Awofisayo, YouTube Partnerships Manager, outlined the activities underway this week.

A week-long bootcamp for YouTube Creators started on Monday morning and will culminate in a graduation ceremony and wrap party on Friday, 21 June.

The Bootcamp is covering topics like channel & content strategy, working with brands, creator responsibility, production, and accelerating growth on YouTube. A public YouTube Masterclass will be held on Saturday, for registered participants.

Throughout the week, YouTube Nigeria will premiere new original series including the D’Banj ‘Adventures KokoMaster’ series,which premiered on Monday, the ‘Brotherhood’ series premiere from Accelerate TV on Tuesday, the SceneOne ‘Ayetoro’ series premiere on Wednesday and an evening with Tuface Idibia (2Baba) on Thursday.

Fans will have a chance to meet, greet and engage with their favourite Creators this week too. Creators such as Abisola Aiyeola, Tobi Bakre, Layefa Beauty, and Zeelicious Foods will be engaging and interacting with fans daily at planned events.

“Nigeria has a culture that is steeped in sharing and storytelling, and Nigerians are passionate about music, entertainment and education,” says Addy Awofisayo, YouTube partnerships manager. “Since its launch in Nigeria in 2011, we’ve provided a platform for Nigerians to share the country’s unique and diverse culture on a global stage, and also offer Nigerian users more relevant content.

Over 5000 hours of content are uploaded to YouTube every minute, says Awofisayo. “YouTube attracts a global generation that has grown up watching what they want, whenever they want, on whatever device is closest. What happens on YouTube is a reflection of what is important and relevant to the world. YouTube has a large and passionate community where people gather and express themselves, share experiences, and reflect on what they think about and care about moment to moment. We’re very excited, this week, to bring YouTube’s Creator community and fans together to share, learn and celebrate YouTube and the Nigerian Creators who are taking our culture to the world.” she added.

[COVER Photo Caption]:- YouTube Partnerships Manager, Addy Awofisayo, presenting a Silver Play Button Award to Dbanj in recognition of achieving 100,000 subscriptions to his YouTube channel at the YouTube Week Event that held in Lagos…Monday


Launched in May 2005, YouTube is the world’s most popular online video community allowing billions of people to discover, watch and share video.

YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small.

GrassRoots.ng is on a critical mission; to objectively and honestly represent the voice of ‘grassrooters’ in International, Federal, State and Local Government fora; heralding the achievements of political and other leaders and investors alike, without discrimination. This daily, digital news publication platform serves as the leading source of up-to-date information on how people and events reflect on the global community. The pragmatic articles reflect on the life of the community people, covering news/current affairs, business, technology, culture and fashion, entertainment, sports, State, National and International issues that directly impact the locals.

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Spotify’s ‘Detty December’ Hub and Spotify’s ‘Songs of December’ now live

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Spotify Africa TopCharts

Spotify today announced the launch of its ‘Detty December’ hub with playlists for December, a celebration of the vibrant festive season in West Africa and South Africa. The hub is a one-stop shop for all things Detty December, with curated playlists featuring the biggest hits and emerging sounds of the season. Users can find everything from Afrobeats and Amapiano anthems to chilled-out vibes for those much-needed recovery days.  

“Detty December is a special time for our users in West Africa and ke Dezemba symbolises South Africa’s spirit of celebration,” said Phiona Okumu, Head of Music at Spotify Sub-Saharan Africa. “We’re excited to be part of their celebrations with this dedicated hub and playlists, bringing them the best music to soundtrack their festive moments.”

This unapologetic season of street jams, back-to-back concerts, and endless summer fun has developed its own culture that draws diaspora and local fans alike. The curated sounds of Spotify’s Detty December hub will pay homage to the Lagos rooftop lounges, Accra’s beachside festivals, and South Africa’s township tunes that keep people grooving.   

In addition to the hub, Spotify has also launched a new playlist called ‘Songs of Detty December’. This playlist is a curated list from Spotify Africa’s editors on the songs predicted to dominate this year’s Detty December. From DJ Skelm’s Afro Tech sounds to Flytime Fest’s tour of songs that tell Africa’s aspirational stories, the hub will be the home of takeover playlists that display Africa’s diverse talent. Barrier-breaking Amapiano talent Kamo_ww has taken over a South African Summer playlist too.    

Spotify is also supporting Jerk x Jollof, a popular event making its way to Africa for the first time, through its Frequency program. Held at The Ostrich event space, the Jerk x Jollof Cape Town takeover will feature DJs and artists such as TxC, DBN Gogo, Spinall, Sarz and Odeal, merging the spirit of Detty December and ke Dezemba experiences and bringing South and West African cultures and artists together.  

“We’re committed to supporting African music and culture,” said Okumu. “We believe that music is a powerful way to bring people together, and we’re excited to be part of the Detty December celebrations.”

You can keep the good vibes going as you make your way to the hotel, beach or next Detty December party with Spotify’s curated and immersive sound selection. Discover something new or run the year’s best party anthems back on your app today. 

The ‘Detty December’ hub is available now on Spotify.

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New Edition of the ‘I Just Saw Jesus’ Book Extends 40-Year Legacy of Media Ministry

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I Just Saw Jesus

Forty years after the release of the original JESUS film, Jesus Film Project is releasing an updated edition of founder Paul Eshleman’s book, I Just Saw Jesus. 

The new edition features a heartfelt foreword written by Eshleman’s daughter, Jenn Huff, as well as refreshed cover art. The book was officially released in October 2024.

Originally published in 1985, I Just Saw Jesus chronicles Eshleman’s journey to create the JESUS film, the most translated and viewed film in history. Translated into more than 2,100 languages and counting, the film has been a significant resource in spreading the gospel to millions across the globe. 

The release of this updated edition comes at a critical juncture as Jesus Film Project reimagines the 1979 film for today’s generation.

In her foreword to the new edition of I Just Saw Jesus, Huff reflects on her father’s vision and passion for the project. She writes, ”The JESUS film, meticulously crafted to depict the life of Jesus with unprecedented accuracy, stood as a beacon of attention to detail. Behind the scenes, my father’s equally meticulous storytelling mirrored the attention that was paid to every aspect of the film’s creation.” She added, “I Just Saw Jesus is not just a book; it is a testament to the miraculous change Jesus makes in people’s lives.”

Paul Eshleman’s work on the JESUS film was inspired by the mission to share the gospel message in every corner of the world.I Just Saw Jesus tells the stories of the faithful volunteer film teams, missionaries and pastors who ventured into remote tribes to show the JESUS film. They carried generators and projectors across jungles, stood before influential leaders, and overcame threats, curses and deadly diseases – all to share the story of Jesus in the heart language of those who might not otherwise hear the gospel.

This new edition of I Just Saw Jesus is a tribute to Paul Eshleman’s legacy. It marks a new chapter in the ongoing mission to innovate and reach people with today’s tools, ensuring that the gospel remains accessible to new generations.

Purchase I Just Saw Jesus on Amazon or the Cru store, and join the ongoing conversation about how media can inspire the next generation.

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Sinach to Feature in Global Christian Event, Gather25

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Gather25 and Sinach

Gather25, a trailblazing global gathering of Christians founded by Jennie Allen, has unveiled the first of its contributors for the upcoming event in 2025.

Featuring a multi-denominational, international line up of Christian teachers, storytellers and prayer guides from six continents, Gather25 aims to showcase powerful stories of how God is transforming communities and hearts around the world.

The event, with a schedule that will circumnavigate the globe over 25 hours, celebrates a line-up of individuals who bring a unique perspective of how God is moving in their context.

Gather25 and Sinach
Nigerian gospel singer Sinach to feature at Gather25

Together, they are partnering with Gather25’s mission to mobilize Christians everywhere to reach the 5.5 billion people on earth who have yet to encounter Jesus.

Through live-streaming technology and AI, Gather25 will connect with Christians in homes, in churches, in stadiums, or on their phones, across six continents, with each continent hosting a portion of the 25 hours.

The teachers, storytellers, and prayer guides include:

●        Jennie Allen – Founder & Visionary of Gather25, Bible teacher, author, the visionary behind IF:Gathering.

●       Pastor Charles Mugisha – Founder and President of Africa New Life Ministries.

●       Matt Maher – Gospel artist and songwriter, known for favorites like “Lord, I Need You.”

●       Mark Varughese – Founder and Senior Leader of Kingdomcity.

●       Matt Redman – Double GRAMMY®-Award winning worship leader and songwriter.

●       Priscilla Shirer – A New York Times Best-Selling author and actress featuring in movies like War Room.

Jennie Allen
Jennie Allen

●       Sinach – Gospel artist and songwriter, known for favorites like “Way Maker.”

●       Tasha Cobbs Leonard – GRAMMY® Award-winning singer/songwriter.

●       Rorisang Thandekiso – A multi-talented media personality and musician, and the founder of “Jesus This Jesus That.”

●       Rick Warren – Author of The Purpose Driven Life, his books have been translated into 200 languages.

Gather25 is a global collaboration of Christians who are instrumental in connecting the global church from the ground up. Pastor Charles Mugisha said, “Gather25 gives, for the first time in history, Africa a voice to share the Good News of our Lord Jesus Christ more than ever before.”

“I have a feeling in my heart that (Gather25) is a God thing. The Bible commissions us to go and take the Gospel to all nations and for the first time, I see that we can actually take the Gospel to all the nations in 25 hours. That’s exciting for me!”

The event will kick off in the United States at 01:00 UTC on Saturday, 1st March 2025, and will journey around the globe, concluding in Peru at 02:00 UTC on Sunday, 2nd March 2025. This continuous broadcast is designed to empower Christians worldwide through inspiring stories and testimonies of God’s work across nations. Each session will be hosted from a different country, featuring teaching, worship, stories and prayers from various locations within each session. The event will also unveil never-before-heard accounts from the underground church.

Join us for this global event to connect with believers from every corner of the world. Find out about Gather25, and sign up for more resources at: gather25.com 

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