Connect with us

News

Regal Deluxe Dry Gin makes branding statement as Seaman’s Schnapps emerges Best Spirit Brand of the Year

Published

on

Regal Deluxe Dry Gin
Brand Manager, Deluxe London Dry Gin, Mr. Oluwatobi Oluwanisimi, third left in a photo session with the Gin brand’s Brand Ambassadors at the Industry Awards sponsored by the brand recently in Lagos.

Regal Deluxe London Dry Gin, a smooth gin brand on the stable of Grand Oak Ltd made a poignant statement on branding as it was cynosure of all eyes during the recent Industry Awards held at the Podium event center, Lagos.

The brand, famous for cocktail mixes at high octane social gatherings made a formidable showing at the event it sponsored with brand ambassadors offering guests some servings of the smooth brand while product samples were neatly arranged in a prominent corner of the hall.

Regal Deluxe Dry Gin
Former President Association of Advertising Agencies of Nigeria (AAAN) Mrs. Bunmi Oke, (fourth from right) presenting Seaman’s Schnapps Best Spirit of the Year Award to the Grand Oak’s Deluxe Dry Gin Brand Manager, Mr. Oluwatobi Oluwanisimi (third left) while a staff of Grand Oak and President Outdoor Advertising Association of Nigeria (OOAN) Mr. Emmanuel Ajufo look on at the recently held Industry Awards in Lagos.

This is coming against the backdrop of the emergence of Seaman’s Schnapps as the Best Spirit Brand of the year during the award. Seaman’s Schnapps is also a premium Schnapps brand on the stable of Grand Oak Ltd.

Grand Oak Limited, a leading marketing and sales company of Lexcel Group and its premium brands became the toast of industry players who attended the event. Being one of the major sponsors, Regal Deluxe London Dry Gin adorned the event arena with its beautiful colours, roll-up banners and posters which impactfully depict the gin brand’s essence and purpose to all in attendance.

Regal Deluxe Dry Gin
L-R: Brand Manager, Deluxe London Dry Gin, Mr. Oluwatobi Olanisimi Grand Oak Marketing Manager, Mr. Gbemileke Lawal and two other guests at the recently held Industry Awards Sponsored recently by Deluxe London Dry Gin.

Commenting about the Regal Deluxe London Dry Gin branding efforts at the occasion, Marketing Manager, Mr. Gbemileke Lawal said “ the branding initiative is a confirmation and a testament about Grand Oak’s commitment to marketing excellence, adding that it is a way to show the brand’s teeming consumers its true colours and identity;”

“When we have any opportunity to connect with our consumers, we try to make a clear statement about whom we are and how caring we are“ Lawal revealed.

The high-point of the evening, however was the announcement of Seaman’s Schnapps as the winner in the Spirit Brand of the Year Category. According to organizers of the award, Mr. Goddie Ofose, “the popular Seaman’s Schnapps brand emerged winner after a keen review of competitors in its category.”

“The recognition was hinged on the brand’s quality, popularity, market leadership and pre-eminence as a legendary prayer drink in popular cultures.”

Seaman’s Schnapps which has dominated its market category for over 30 years has a rich heritage and loved by many consumers.

Grand Oak Limited’s Regal Deluxe Dry Gin and Seaman’s Schnapps have shown by their presence at the awards event that they are top contenders in the Nigeria’s food and drink sector.

Regal Deluxe Dry Gin
Brand Ambassadors, Deluxe London Dry Gin offers guests present at Industry Awards servings of the smooth gin brand at the Award event fully branded and sponsored by the Gin brand in Lagos recently.

Grand Oak Limited, established in 2006, is part of a Drinks Group of Companies focused on the production, marketing and distribution of Alcoholic and Non-Alcoholic beverages.

The company’s brands, which include Seaman’s Schnapps, Regal Gin, Lord’s London Dry Gin, Bacchus Tonic Wine, 9ja Rhum Cafe, Calypso, Apperito, and Swagga, are well-known and loved by consumers across Nigeria.

GrassRoots.ng is on a critical mission; to objectively and honestly represent the voice of ‘grassrooters’ in International, Federal, State and Local Government fora; heralding the achievements of political and other leaders and investors alike, without discrimination. This daily, digital news publication platform serves as the leading source of up-to-date information on how people and events reflect on the global community. The pragmatic articles reflect on the life of the community people, covering news/current affairs, business, technology, culture and fashion, entertainment, sports, State, National and International issues that directly impact the locals.

Continue Reading

News

EFCC: Former Governor Of Kogi State, Yahaya Bello Fails To Show Up In Court, Says He Is Scared Of Arrest

Published

on

The embattled immediate past Governor of Kogi state, Yahaya Bello, says he would have appeared at the Federal High Court in Abuja to answer to the 19-count charge preferred against him by the Economic and Financial Crimes Commission, EFCC, but is afraid he would be arrested.

Though Bello was absent for his arraignment today April 23, His team of lawyers addressed the court on his behalf.

A member of his legal team, Adeola Adedipe, SAN, had this to say on his behalf;

“The defendant wants to come to court but he is afraid that there is an order of arrest hanging on his head,” Adedipe, SAN, submitted.

Adesipe then appealed to the court to set aside the exparte order of arrest it earlier issued against the former governor. The lawyer contended that as at the time the order of arrest was made, the charge had not been served on his client as required by the law.

He argued that it was only at the resumed proceedings on Tuesday that the court okayed substituted service of the charge on the defendant, through his lawyer.

“As at the time the warrant was issued, the order for substituted service had not been made. That order was just made this morning. A warrant of arrest should not be hanging on his neck when we leave this court,” counsel to the defendant added.

According to him, the Federal Government did not consult the 36 States of the federation before it enacted the EFCC Act through the National Assembly. He argued that section 12 of the 1999 Constitution, as amended, required the various Houses of Assembly of states to ratify the Act before it could become operative.

“This is a very serious matter that borders on the constitution and the tenets of federalism. It has to be resolved because as it stands, the EFCC is an illegal organization,” Bello’s lawyer added

However, EFCC’s lawyer, Mr. Kemi Pinheiro, SAN, urged the court to refuse the application, insisting that the warrant of arrest should not be set aside until the defendant makes himself available for his trial.

Continue Reading

News

Nigeria Has Secured $2.25B World Bank Loan With An Interest Rate Of 1% – Minister Of Finance

Published

on

The minister of Finance and coordinating minister of the economy, Wale Edun has announced that Nigeria has secured a $2.25bn World Bank loan with a 1% interest rate.

While speaking at the annual meetings of the International Monetary Fund (IMF) and World Bank Group on April 20, Edun disclosed that the loan was approved by the board of directors of the World Bank, and offers a 40-year term, a 10-year moratorium, and a one percent interest rate.

He said;

“If you look at the fact that we have qualified for the processing, just this week to the board of directors of the World Bank of a total package of $2.25 billion.

“There is no such thing as a free lunch but it is the closest you can get to free money. It is virtually a grant. It is about 40 years, 10 years moratorium and about one percent interest. That also is part of the flow that you can count.”

He added that Nigeria also secured similar budgetary support and low-interest funding from the African Development Bank (AfDB). Edun said;

“Clearly, there are also ongoing discussions with foreign direct investors. Some of these things take longer than you expect but they are relatively advanced discussions on major foreign direct investments flows into the country, specific transactions with specific companies, institutions, and authorities.”

This news has however stirred different reactions from citizens as not everyone agrees with the idea of Nigeria borrowing money.

Continue Reading

News

Update On How Bobrisky Is Treated In Prison – Top Official Discloses

Published

on

Top official of the Nigerian Correctional Service has given an update on how crossdresser, Bobrisky is being treated in prison.

Recall that Bobrisky was handed a six-month prison sentence over naira abuse. While sentencing him, Justice Abimbola Awogboro of the Federal High Court in Lagos, said the judgment would be a deterrent to others who are found abusing and mutilating the naira.

An official of the prison who spoke to Punch said the crossdresser was taken to prison after the judgement and he was examined at the point of admission. It was also stated that no realignment of gender or genital organ was discovered as his male biological features were the same.

The source told the publication;

“Bobrisky made a public declaration that he was a male and court proceedings are public records. Every inmate brought into a facility during admission is examined. He was equally examined and no realignment of gender or genital organ was discovered. The male biological features were the same.

“After that, a cell was allocated to him, and he had a certain number of inmates with him. A bed space was also allotted to him. It is just like a boarding house where your housemaster will issue you your personal belongings.

“When it is time for class, he attends. When it is time for food, he will go and get his portion. The same goes with prep and light out. He observes all these without preference. He has been going about his business just like other inmates since he was brought in here.

“He is not getting any five-star treatment and is not being protected from anybody. He follows the same rules and regulations just like every other inmate. Single cells of isolation cells are to prevent outbreaks of communicable diseases.

” In a male prison, homosexuality is outlawed and it is a grievous offence. Sodomy or homosexuality, is frowned upon here in the custodial centre. So any inmate that tries to violate him will face the law.”

Continue Reading

Trending