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This Thing called ‘Omugwo’

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Omugwo, is a highly priced culture among the South Easterners of Nigeria. It is the name given to a practice where a mother or mother-inlaw comes for baby-sitting; most times two weeks after the birth of a baby. Most pregnant women look forward to this practice.

This is widely practiced by Ndigbo (the Igbo’s} and her neighbors.

The birth of a baby in Igbo land and other eastern Nigerian ethnic group means that, the nursing mother and child has to be ministered unto by a very close female relation. In most cases, the person who takes care of nursing mother and her baby is the mother. If the mother is not alive or around, her mother-inlaw performs the function.

Think about the excitement and joy of a mother on receiving the news of safe delivery of a baby and her daughter. The over joyous grandmother will step out to buy different delicacies and a live chicken meant specifically for the nursing mother and also some suitable gifts for the baby.

During this omugwo, the person that comes to do the omugwo takes over most of the house hold chores and responsibility.

Cooking {for both husband and wife}, cleaning and carrying the baby while the new mum rests. Mostly at night the new mum actually sleeps while the mother or whoever is there for omugwo stays awake with the baby.

However, there have been some sort of expanded roles for mothers coming for omugwo. Some mothers have used their omugwo period to make some extra cash by baby-sitting for other mothers.  This is mostly pracriced in the U.K.

In most cases ile omugwo {baby-sitting} spans for 3weeks to 1month or even more as the case may be. It is at this point that childcare and handling education is passed.

The nursing mum will be taught a lot such as;

o        How to bathe the baby

o        How to feed the baby, when to know if the baby is well fed. How to breastfeed, when and how to make the baby belch.

o        Sleeping positions for mother and child

o        How to take care of your body. What to eat to get back to shape and trim your tummy.

o        When to start sexual relations with your husband and how to go about it. There’re lots of knowledge dispersed.

After a well-deserved care and attention given to mother and child during the omugwo period, the mother will be set to go back home.

At this stage the couple will appreciate the mother or mother-inlaw for her assistance. Usually a worthy token is given with all sorts of food stuffs and some fabrics like hollandis as a parting gift.

It’s a tradition to send the mother home with some gifts and money but the amount here is not specific. Gifts are given based on the couple’s purse. Some couples go out of their way to please the mothers, and most times after omugwo go broke.

That’s a wrong approach, couples are to give based on their capacity. It’s the thought behind that matter not the gift.

GrassRoots.ng is on a critical mission; to objectively and honestly represent the voice of ‘grassrooters’ in International, Federal, State and Local Government fora; heralding the achievements of political and other leaders and investors alike, without discrimination. This daily, digital news publication platform serves as the leading source of up-to-date information on how people and events reflect on the global community. The pragmatic articles reflect on the life of the community people, covering news/current affairs, business, technology, culture and fashion, entertainment, sports, State, National and International issues that directly impact the locals.

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NBA Conference: Enugu Cleanest, Safest City – Lawyers Reel out Experiences

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NBA Conference in Enugu
Lawers enjoying Enugu tourism during NBA Conference 2025

Enugu city is one of the cleanest and safest cities in Nigeria, many lawyers, who participated in the just concluded Annual General Conference, AGC, of the Nigerian Bar Association, NBA, in Enugu have declared.

They made this known during a tour of some tourist sites in the state, saying they were thrilled by the Art Gallery, National Museum, Milliken Hill, Ngwo Pine Forest, and their several days of experiencing Enugu State.

NBA Conference in Enugu
The participants were served local delicacies

Many of the lawyers said that their impressions about the South East had changed dramatically by spending time in Enugu, noting that the state “runs an organised system.”

Stephen Medaiyedu from the FCT Bar, Abuja, expressed his satisfaction with the level of infrastructure put in place by the state governor, Peter Mbah, in just two years and his ability to pull the event through within four months of moving the conference from Port  Harcourt to Enugu.

According to Madeiyedu, hardly any lawyer would say that he or she did not have a good time in Enugu or that he or she did not feel adequately safe throughout the conference that lasted from 22nd to 29th August.

“The infrastructure is fantastic, the transport system is very well organised, the security is very assuring, as we have no reason to be afraid of anything. I commend the governor and the people for the hospitality they afforded us. The sightseeing also was part of the package,” Medaiyedu said.

Samir Mohammed Adamu, Bauchi State, acknowledged the unity, peace and serenity found in the state throughout the conference.

He described the state as one of the most beautiful and peaceful cities in the country where hospitality and serenity were at their peak.

Recounting his experience, Samir said, “We thank the governor for giving us the opportunity to visit the tourist sites and the things he has been doing for us since we came into this beautiful city. It is a beautiful city with peace and hospitable people. It is green and its environment is quite serene. The way and manner the people received us here is quite wonderful.”

NBA Conference in Enugu
Cultural display

Ozor Nnadume Awforkansi, Ezeagu Branch of Enugu State,  said that with what the lawyers had seen in Enugu, the NBA had discovered the state as one of the places that would now be hosting various events of the umbrella body of the legal practitioners.

“I want to tell you sincerely that lawyers are recounting their good experiences in Enugu. They said if they knew this was how beautiful and safe Enugu was, they would have been coming to the state for their vacations and weekends.

“But some of us from Enugu were sincere to have told them that this was not the look of Enugu prior to this moment, as this was made possible by the present governor, Mbah. We told them there was nothing like International Conference Center in Enugu before Mbah came because it was abandoned, but was completed by Mbah.

“We have gone to a lot of places and we have eaten a lot of local delicacies. We enjoyed ourselves. It is quite a memorable outing,” he said.

Wilson Uche Ugwe, a tour guide, said there was no better way to sell a state’s tourism attractions than what they had done by showcasing the natural beauty of the state’s environment, noting that the visitors would then go home and spread the good news.

“The governor has also mapped out over N13bn to invest in the state’s tourism sector, which we have seen so far. As you can testify, the governor is doing well in terms of security and infrastructure and the state will keep improving.

“I am the Vice President, Federation of Tourism Association of Nigeria (FTAN) and I know that infrastructure is key to tourism. In Enugu, everyone can testify that the governor is doing a lot. We have transport terminals, CNG buses, Enugu Air and others. Our visitors are happy and we are calling on investors to come and invest in our tourism,” he said.

Speaking earlier, the Commissioner for Culture and Tourism, Dame Ugochi Madueke, said she and her team not only took the lawyers around, but also made sure that they savoured the rich cultural delicacies in the state, ranging from okpa to abacha, achicha, palm wine, among others.

Maduake maintained that the Mbah Administration was  determined to revive all the tourist sites in the state, stressing that tourism the world over constituted a major chunk of revenue to  government.

“By the time the lawyers will come back to Enugu, we must have been done with our zipline, which is going to be the first in Nigeria and would equally have steps called 600 Steps to Tranquility from where we can go to the waterfall for ease of movement. We will equally have big rotunda here. So, I thank the governor for believing in tourism,” the Commissioner said.

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Okhma hosts high-level investment pitch for 70 brands ahead of Carnival Calabar 2025

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Okhma

As preparations intensify for the 2025 edition of Carnival Calabar, Africa’s biggest street party and one of the top five carnivals globally, Okhma Global, the official marketing and brand management agency appointed by the Cross-River State Government, convened a high-impact investment workshop for leading corporate organizations.

The event, held at the prestigious Lagos Oriental Hotel, brought together representatives from over 70 top-tier brands spanning banking, FMCG, telecommunications, oil and gas, aviation, hospitality, and entertainment sectors, all seeking strategic partnership and brand visibility opportunities within the globally celebrated festival.

Speaking during the session, Mary Ephraim-Egbas, Managing Director of Okhma, delivered a data-backed, sector-specific pitch showcasing how brands can leverage Carnival Calabar’s expansive footprint, projected to attract nearly two million physical attendees and reach over 200 million viewers across Africa and the diaspora through extensive media coverage and digital streaming.

“It has been a deeply rewarding engagement,” Ephraim-Egbas stated. “Over the years, we’ve received numerous inquiries from organizations seeking to understand how best to participate in and benefit from Carnival Calabar. This session provided the platform to not only answer those questions but also correct misconceptions about the carnival’s strategic value to brands.”

She emphasized that the 20th edition of Carnival Calabar, set to run throughout December 2025, will be a milestone celebration. Under the leadership of Governor Prince Bassey Edet Otu, the carnival has undergone a major revitalization, receiving unprecedented executive support to restore its stature as a premier destination for culture, tourism, and brand engagement.

“Governor Otu’s commitment has repositioned the carnival for growth, innovation, and renewed global interest,” she added. “The level of interest we’ve seen at this workshop from both legacy and first-time brands is proof that the market recognizes this renewed potential.”

The interactive session concluded with brand executives expressing their excitement about the carnival’s evolution and sharing expectations around programming, innovation, and activation opportunities. Many participants also filled out formal expressions of interest, signaling their readiness to engage further with Okhma and the Cross River State Government on customized brand activations for December.

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Charles Emembolu Named Chair of Nigeria’s Creative Tech Council (CCTF)

By Sandra Ani

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Engr. Charles Emembolu, chairman of CCTF
Engr. Charles Emembolu, chairman of CCTF

The National Council for Arts and Culture (NCAC) of the Federal Ministry for Art, Culture, Tourism and Creative Economy (FMACTCE) has appointed Engr. Charles Uchenna Emembolu to chair the Council for Creative Technology Futures (CCTF), a pioneering body set to drive innovation in Nigeria’s cultural and creative industries through advanced technologies and platform including Artificial Intelligence (AI), Augmented Reality (AR), Virtual Reality (VR), Web3.0, and blockchain.

The CCTF’s mandate is to position Nigeria as a global leader in creative innovation by developing a National Creative-Tech Framework and Roadmap, shaping policy reforms in intellectual property protection, taxation, and technology adoption, and spearheading flagship initiatives such as the Creative Futures Fund, ICE Hubs, and Discover Naija. These will expand job creation, skills development, and global market access for Nigerian creatives across 49 industry sectors.

Engr. Emembolu is a technology entrepreneur, innovation policy advocate, and current Chairman of the Innovation Support Network (ISN) Nigeria, representing over 220 incubators, accelerators, and innovation hubs nationwide. He is also Co-Convenor of the Omniverse Africa Summit, which unites technology and creative sector leaders from across the continent.

At the heart of the Council’s direction and coordination is Mr. Obi Asika, the dynamic Director-General of NCAC, whose track record, leadership and deep industry expertise will anchor the CCTF’s vision, ensure high-level stakeholder engagement, and drive alignment across Nigeria’s diverse creative and technology ecosystems. The ministry of FMACTCE is led by Minister Hannatu Musa Musawa.

Our creative economy is a catalyst for technology-driven prosperity. The present is digital, global, and transformative. Through CCTF, we will channel that momentum into capital, ownership, and innovation, enabling more homegrown platforms that consolidate our creatives’ global leadership as owners of their value ecosystems,” said Emembolu.

The NCAC will serve as the Secretariat for the CCTF, whose inaugural council members are:

  • Charles Emembolu — TechQuest, IT Expert & Talent Development (Chair) 
  • Misan Harriman — Director/Photographer 
  • Dayo Elegbe — Sponge Group (Digital Marketing) 
  • Bizzle Oshikoya — The Plug (Music & Talent Management) 
  • Kemi Awodein — MD, Chapel Hill Denham (Investments & Advisory)
  • Osas Peter — Founder, BlackAt 
  • Malik Afegbua — AI Storytelling & Creative Visual Futurism 
  • Sandra Oyewole — Olajide Oyewole & Co. (IP Lawyer)
  • Judith Okonkwo — Imisi 3D; AR & Deep Tech Leader 
  • Dr. Dahiru Sani — Founder, Kaduna Business School 
  • Dr Chinedu Odoala – NCAC (CCTF Secretariat)

The CCTF will seek to deliver actionable frameworks, after which implementation will scale nationally and internationally.

Source: Techeconomy

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