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Hudson Sandler Appoints Onyebuchi Ajufo as Partner West Africa Business

The appointment reflects Hudson Sandler’s continued growth in Africa, driven by flagship offices in Kenya and Nigeria.

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Hudson Sandler Onyebuchi Ajufo
Onyebuchi Ajufo

International strategic communications and ESG consultancy Hudson Sandler has appointed Onyebuchi Ajufo as Partner in charge of its West Africa business.

The appointment reflects Hudson Sandler’s continued growth in Africa, driven by flagship offices in Kenya and Nigeria.

Hudson Sandler Africa has grown rapidly over the last two years and is now providing pan-African and international consulting services to many of Africa’s most dynamic and progressive companies and institutions.

Onyebuchi Ajufo is an advocacy and communications advisor with over 15 years’ experience working across Africa, the Middle East and the United Kingdom. 

She joins Hudson Sandler from Africa Practice where she led the Strategic Communications and Advocacy Practice across the Africa Practice Group (Nigeria, South Africa, Tanzania, Botswana, Kenya and the United Kingdom).

In this role she was also responsible for brand positioning, talent retention and development, client retention and growth. In her new role with Hudson Sandler Onyebuchi will also act as the global lead on policy and advocacy across the consultancy.

She has a master’s degree in business Analytics from the University of Warwick and is on the Board of Haima Health, an organisation building a network of voluntary blood donors for safe, affordable and quick access to blood in Nigeria.

Commenting on the appointments, Chris Genasi, Chairman of Hudson Sandler Africa, said:

“Africa is a key strategic market for Hudson Sandler. We are proud to work with Africa’s leading businesses, foundations, and NGOs, to tell positive stories about the contribution they are making to Africa’s sustainable economic and social development. Buchi brings a unique perspective on the African business environment. a wealth of experience in corporate communications and advocacy, as well as strong leadership and business development skills, which will be instrumental in our further expansion as we continue to grow our fantastic teams across the continent.

Hudson Sandler is an award-winning integrated communications consultancy that enhances and protects brands reputations amongst their business-critical audiences through thoughtful communications counsel and campaigns.

Its approach is embedded in analytics and underpinned by experience and creativity while being delivered by some of the industry’s most creative and experienced public relations consultants.

Some of Hudson Sandler’s clients in Africa include Airtel Africa, AGRA, Afreximbank, Bill & Melinda Gates Foundation, Flutterwave, FSD Africa and The Nature Conservancy.

Source: TechEconomy

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Startups

Scaleup with STEP: How STEP Empowering Startups & Talent in Africa

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Scaleup with STEP

Africa is rapidly becoming a hotbed for innovation, entrepreneurship, and technological advancements.

Yet, for many startups and talented individuals, the journey from concept to market traction and revenue is often fraught with challenges.

Enter the Startup and Talent Enhancement Program (STEP), a pioneering initiative by IDEA Africa, with support from the UK-Nigeria Tech Hub. STEP is not just a program; it’s a transformative force empowering startups and talent across Africa to scale up and achieve sustainable growth.

The vision of STEP is simple yet profound: to bridge the gap between potential and success for startups that have moved beyond the post-revenue stage but are struggling with technical debt, growth hacking, marketing, and other critical areas. How? By giving them access to a large pool of professionally trained talent, strategic market advice from industry experts with years of experience, and a community with like-minded people and fellow founders. By providing targeted intervention and strategic resources, STEP ensures that these startups are not just surviving but thriving.

STEP’s approach is holistic, providing support in multiple areas crucial for startup success. From offering technical assistance, helping startups overcome technical debt and improve their product offerings to providing growth hacking strategies and tools to drive rapid growth and scale operations, to offering marketing insights and resources to effectively market products and reach the right audience and also assisting startups in developing robust business strategies that ensure long-term success.

STEP is committed to empowering individual talent and helping mentors attain fulfilment. By connecting skilled professionals and experienced mentors with high-potential startups, STEP not only helps these individuals find meaningful work and fulfilment but also fosters a culture of innovation and collaboration. This creates a dynamic ecosystem where both startups, talent and mentors can thrive.

To maintain the quality and impact of the program, STEP employs a rigorous selection process. Startups are evaluated based on their growth potential, market fit, and alignment with STEP’s objectives. This ensures that only the most promising startups, ready to embrace transformative changes, are chosen. The result is a cohort of high-potential startups primed for success.

Why STEP?

We are not just another initiative, but an organisation committed to transforming lives and businesses. We believe in the power of local startups to drive economic growth and create jobs. With tailored support and resources, we help you overcome challenges and reach new heights. Also, we provide comprehensive talent and mentor support, connecting you with skilled professionals who can help take your business to the next level. At STEP, we are dedicated to the professional growth of individuals. Through our program, selected talent will receive upskilling opportunities and access to job placements that match their skills, ensuring a bright future for all.

Application Details:

Key Dates:

  • Application Period: July 22nd – August 31st, 2024

How to Apply for Startups, Talent and Mentors:

  1. Click www.steptech.ng
  2. Select your track
  3. Create an account with us
  4. Verify your email
  5. Log in to start your application

How to Apply for Hubs:

Join STEP in Transforming the Startup Ecosystem

We invite all innovators, from startups to mentors, talent, and hubs, to join us in this exciting journey. STEP is your opportunity to make a significant impact, drive innovation, and contribute to the growth of the startup ecosystem in Enugu, Rivers, and Ekiti states.

“Scaleup with STEP” is not just a call to action; it is a testament to the potential and resilience of African startups and talent. By providing targeted support, fostering connections, and driving innovation, STEP is paving the way for a brighter future in Africa’s tech landscape. Join STEP today and be a part of this incredible transformation.

Join the Community

Stay connected with us on LinkedIn, Twitter, Instagram, and Facebook for updates, success stories, and live Q&A sessions. One of the most vital parts of STEP is the community that we are creating. By joining STEP, you join a community of like-minded innovators, tech enthusiasts, and industry experts. This community is a place to collaborate, share experiences, and form long-term connections that can help your startup grow.

Follow STEP’s innovative and exciting journey on social media platforms @steptechnigeria on Instagram, Facebook, LinkedIn, and X.

For more information, visit the website or contact the team at [email protected].

About IDEA Africa:

IDEA Africa is a leading organization dedicated to fostering innovation and entrepreneurship across Africa.

Through various initiatives and partnerships, IDEA Africa supports the growth of startups and the professional development of talent, driving economic growth and technological advancement in the region.

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GRTech

Sophos Named Customers’ Choice for Endpoint Protection Platforms (EPP) by Gartner

Sophos Achieved a 4.8/5.0 Rating for Both Categories and Rated as a Customers’ Choice for all Available Segments Within the Reports

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Sophos Intercept X

Sophos, a global leader of innovative security solutions for defeating cyberattacks, today announced it has been named Customers’ Choice in the Gartner Peer Insights Voice of the Customer for Endpoint Protection Platforms (EPP) and Network Firewalls reports.

This achievement includes 4.8/5.0 scoring ratings in both categories. Sophos is also rated a Customers’ Choice for all available segments within the two reports.

“Winning one Gartner Customers’ Choice is a great achievement, but winning two in crucial interrelated categories is incredible and a strong reflection of our relentless focus to deliver optimal security outcomes for our customers,” said Rob Harrison, senior vice president, Product Management – SecOps and Endpoint Security. “Endpoint protection that works seamlessly with network security is a winning formula to defend against today’s innovative and persistent adversaries who are consistently devising new techniques to carry out ransomware and other potentially business-ending cyberattacks. This synergy enhances threat detection, reduces response times, and simplifies management, ultimately fortifying organizations against complex cyber threats that require proactive prevention and automated interventions at multiple points on the attack chain.”

Sophos Intercept X customer quotes from the endpoint protection platforms report include:

  • “Sophos endpoint provides the most robust anti ransomware protection in the industry,” IT manager in the manufacturing industry.
     
  • “Sophos endpoint protection combines multiple prevention techniques to reduce the attack,” IT manager in the education industry.

  • “Intercept X provides us protection against various cyber threats using its combination of signature-based, behavioral and machine learning methods enduring protection against malware, ransomware and other malicious activities,” network and security engineer in the manufacturing industry.

  • “It’s a great experience to work with Sophos Intercept X due to its robustness and unparalleled capability against any exploits and ransomware. It is truly amazing that this product works seamlessly while handling any threats at the system end,” manager in the media industry.

Sophos Firewall customer quotes from the network firewall report include:

A complimentary copy of the Gartner Peer Insights Voice of the Customer: Endpoint Protection Platforms report is available here.

A complimentary copy of the Gartner Peer Insights Voice of the Customer: Network Firewalls report is available here.

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GRTech

Ransomware Recovery Costs for Energy and Water Sectors Rise to $3m in 1 Year, Sophos Survey Finds

49% of Ransomware Attacks Against These 2 Critical Infrastructure Sectors Started with an Exploited Vulnerability

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Sophos’ Annual State of Ransomware

Sophos, a global leader of innovative security solutions for defeating cyberattacks, today released a sector survey report, “The State of Ransomware in Critical Infrastructure 2024,” which revealed that the median recovery costs for two critical infrastructure sectors, Energy and Water, quadrupled to $3 million over the past year.

This is four times higher than the global cross-sector median. In addition, 49% of ransomware attacks against these two critical infrastructure sectors started with an exploited vulnerability.

Data for the State of Ransomware in Critical Infrastructure 2024 report comes from 275 respondents at energy, oil and gas, and utilities organizations, which fall under the Energy and Water sectors of CISA’s 16 defined critical infrastructure sectors.

The results for this sector survey report are part of a broader, vendor-agnostic survey of 5,000 cybersecurity/IT leaders conducted between January and February 2024 across 14 countries and 15 industry sectors.

“Criminals focus where they can cause the most pain and disruption so the public will demand quick resolutions, and they hope, ransom payments to restore services more quickly. This makes utilities prime targets for ransomware attacks. Because of the essential functions they provide, modern society demands they recover quickly and with minimal disruption,” said Chester Wisniewski, global Field CTO.

“Unfortunately, public utilities are not only attractive targets but vulnerable to attacks on many fronts, including the requirement for high availability and safety, as well as an engineering mindset focused on physical security. There’s a preponderance of older technologies configured to enable remote management without modern security controls like encryption and multifactor authentication. Like hospitals and schools these utilities are frequently operating with minimal staffing and without the IT staffing required to stay on top of patching, the latest security vulnerabilities and the monitoring required for early detection and response.”

On top of growing recovery costs, the median ransom payment for organizations in these two sectors jumped to more than $2.5 million in 2024—$500,0000 higher than the global cross-sector median.

The Energy and Water sectors also reported the second highest rate of ransomware attacks. Overall, 67% of the organizations in these sectors reported being hit by ransomware in 2024, in comparison to the global, cross-sector average of 59%.

Other findings from the report include:

  • The energy and water sectors reported increasingly longer recovery times. Only 20% of organizations hit by ransomware were able to recover within a week or less in 2024, compared to 41% in 2023 and 50% in 2022. Fifty-five percent took more than a month to recover, up from 36% in 2023. In comparison, across all sectors, only 35% of companies took more than a month to recover
  • These two critical infrastructure sectors reported the highest rate of backup compromise (79%) and the third highest rate of successful encryption (80%) when compared to the other industries surveyed

“This once again shows that paying ransom payments almost always works against our best interests. An increasing number (61%) paid the ransom as part of their recovery, yet the amount time it took to recover was extended. Not only do these high rates and amounts of ransoms encourage more attacks on the sector, but they are not achieving the claimed goal of shorter recovery times,” said Wisniewski.

“These utilities must recognize they are being targeted and take proactive action to monitor their exposure of remote access and network devices for vulnerabilities and ensure they have 24/7 monitoring and response capabilities to minimize outages and shorten recovery times. Incident response plans should be planned in advance, the same as for fires, floods, hurricanes and earthquakes, and be rehearsed on a regular schedule.”
Read the full State of Ransomware in Critical Infrastructure on Sophos.com.

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